11/7/16

Dame du Jour: Paula Hershman

By Maria Isabella
Interview by Britt-Marie Culey















As the saying goes, “When one door closes, another one opens.” And so it was with Paula, whose search for a second career took a couple interesting twists and turns. Here’s her story.

With a degree in Art Education, Paula enjoyed a successful career as a graphic designer. But when her kids were finally grown, she was itching to do something new and different. As she was working through her personal journey of discovery, she relied on coffee to keep her going. A lot of coffee. In fact, so much coffee that it started to affect her health. Her doctor recommended she switch to tea, and a friend turned her on to loose tea.

“It was calming, and I ended up getting my whole family hooked on it,” says Paula. She then came up with a business plan to open a sit-down tea shop. Unfortunately, everything fell throughand she was devastated.

Eventually, she conceived a different idea and decided to become a tea blender instead. This time, her idea became a reality, and ten years later, Storehouse Tea Company is still going strong!

Some highlights of her budding second career include getting certified organic, opening a new 800-square-foot showroom in Ohio City, and traveling to Taiwan to visit an Oolong supplier. But all this pales in comparison to the good she’s doing in the community.

“I hire refugees from Rwanda who are living in our area to do the packaging,” explains Paula. “I also produce a private label where the proceeds go back to build and run a schoolhouse in Northern Iraq for refugees escaping ISIS.”

This is all in perfect alignment with her own personal philosophy: Whatever you do has to benefit people. And indeed she’s doing just that.

Paula learned about Les Dames d’Escoffier when she met a Toledo member while giving a talk in Columbus. As for what she enjoys most about being a member of the Cleveland chapter, she says it’s definitely the camaraderie. “Women really need each other in business,” says Paula. “We’re strong and passionate, and men don’t always get that. It’s important to share those struggles with women who understand.”

Learn more about Paula as she shares some fun and interesting insights about herself.

What’s the most unusual thing you’ve ever eaten? I ate a whole frog in Taiwan and a deep-fried whole fish, eyes and all!

Which one chef (living or deceased) would you want to invite over for dinner and what would you serve? Jonathon Sawyer. I’d make him my pesto lasagna.

What is your favorite cookbook? The Joy of Cooking. It was a wedding gift and is my cooking “bible.” It’s my go-to for all the basics.

What’s your favorite food blog? Food Babe. She uncovers conspiracies in the food world. She’s definitely a “whistle blower.”

What’s your favorite comfort food? Italian wedding soup.

Any favorite snack? Doritos or popcorn.

How do you like to entertain? Casually. I like it to be BYOB so everyone is happy. I also like to make the main course, like barbecuing, and keeping it simple.

What’s your favorite dessert to prepare? Carrot cake with cream cheese buttercream frosting.

What’s one ingredient you can’t live without? Honey. I use it in tea and in general. Always local and raw.

Name 3 kitchen gadgets you can’t live without. Garlic press, spatula, and wine opener.

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